Feature flags decouple deployment from release. Release features to specific users or percentages. Roll back instantly without redeploying. Enable A/B testing measuring feature impact.
Implementation Patterns
Boolean flags enable/disable features. Percentage rollouts test at scale. User targeting enables beta testing. Configuration flags adjust behavior.
- Start with simple boolean flags
- Implement percentage rollouts for gradual releases
- Use user targeting for beta programs
- Track flag usage for cleanup
- Document flag purposes and ownership
Flag Management
Remove flags after full rollout. Track flag usage preventing stale flags. Document flag purposes for team understanding. Use flag management tools for complex needs.